ASOS is a global online fashion and beauty retailer offering over 50,000 branded and own label product lines across womenswear, menswear, footwear, accessories, jewellery and beauty. It is the fastest growing company in its sector with over 1,500 new product lines being introduced each week and over 3 million active customers in 160 countries.

With such staggering success, ASOS felt the pain that most fast-growing companies feel, especially in its procurement and invoice handling processes. To streamline and automate their 'Purchase to Pay' process, ASOS turned to Celaton and its inSTREAM™ software as a service.


inSTREAM receives all ASOS invoices and applies artificial intelligence to enable a highly automated process that requires little if any manual intervention from the ASOS team. Even the capture of paper invoices are outsourced to Celaton document processing centre

Benefits Achieved

  • Achieve growth and scale without recruitment of new staff
  • Visibility of processes with a universal hub for all incoming data
  • Eliminates inaccurate data from entering finance system
  • Improved efficiency, cost and productivity

  • "We wanted something that was easy to implement and didn't involve IT. inSTREAM fitted the bill perfectly!"
    Nick Beighton, CEO
  • "We had a number of objectives in place an I’m delighted to say that Celaton have played a significant part in helping us to achieve them, Over the last three years inSTREAM has been core to our growth strategy."
    Nick Beighton, CEO